That is what William Parent, chief executive officer of Blue Hills Bank, wants his customers to know.

While the bank is moving away from its former name, Hyde Park Savings Bank, Parent said he is committed to maintaining the services that patrons have come to expect throughout the bank’s 140-year history.

At the same time, he said, the bank is focused on expanding to meet the growing needs of modern banking.

Parent, who was named bank president and CEO in June 2010, said the past 18 months have marked a period of transition at Blue Hills Bank.

The name change, which was announced in September and took effect Nov. 1, may be the most visible part of the transition, but Parent said the new name reflects an overall strategy by the bank to diversify and reach a broader client base.

“The idea was we needed a new brand,” he said. “It takes the best of the old and broadens that base.

The ‘Blue Hills’ is something that resonates in some form in many communities. It’s a brand that reflects all of our attributes.”

While the bank has long been known as a “traditional savings bank,” Parent said the new strategy seeks to expand services into areas such as home-equity and small-business lending, reflecting the goal of investing more in the community.

“It’s all about relationships. We’re focused on a diversified community banking strategy,” he said. “We offer the sophisticated products that the big banks offer. The last 15 months have been about building up that capability.”

Blue Hills Bank recently invested more than $5 million in its infrastructure, renovating its existing branches and opening a new bank in April at 1065 Truman Highway in Hyde Park.

Another new initiative is the Blue Hills Bank Charitable Foundation, the bank’s philanthropic arm, which offers grants to nonprofit organizations in the area. Parent said the bank supports human services, affordable housing, community development, and arts and education centers.

The foundation, which was launched last year through a $3.2 million bank investment, has awarded $500,000 in community grants this year.

“Two years ago, that number was $30,000,” said Parent. “We invest 5 percent of our pre-tax earnings annually to the foundation.”

The bank’s largest donation was a five-year, $100,000 grant to the Hyde Park YMCA. In Milton, it gave a three-year, $15,000 grant to the Friends of the Blue Hills.

In addition to its two Hyde Park locations, Blue Hills Bank has branches in Brookline, Dedham, Norwood and West Roxbury.